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Jewelry Catalog Design and Copywriting

Description: A 12-page, self cover jewelry catalog produced on a conservative budget. This project involved producing a catalog, which was suitable for distribution to discount club members who joined to benefit from lower-priced merchandise.The cover was two colors to reduce the investment. Inside pages were full color to show the products. The layout followed the company style, coordinating with previous catalogs they did inhouse. We also provide art direction and photo direction, hired the stylists and models, and selected/purchased props. We provided concept, copywriting, graphic design and print production.
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